By Michael Smithson

What issues arise for effective judgments, predictions, and decisions when decision makers do not know all the potential starting positions, available alternatives and possible outcomes?
A shorthand term for this collection of possible starting points (also known as prior states), alternatives, and outcomes is “sample space.” Here I elucidate why sample space is important and how judgments and decisions can be influenced when it is incomplete.
Why is sample space important?
When it comes to dealing with unknowns, economists and others traditionally distinguish between “risk” (where probabilities can be assigned to every possible outcome) and “uncertainty” (where the probabilities are vague or unknown). Both of those versions of unknowns assume that decision makers know everything about the sample space.