By Natalia I. Kucirkova
Picture this: science seamlessly woven into commercial products for a better world. How can we foster more effective integration of science into commercial products? How can we help companies cultivate an evidence mindset?
An evidence mindset is a habit of mind committed to thoughtful engagement with research to guide understanding and actions. As a research professor leading a network of scientists supporting educational companies in integrating learning sciences into children’s products, I aim to help such companies balance their social mission with financial viability. This includes nurturing an evidence mindset.
When our researchers collaborate with companies, we assist them in establishing a research library, guiding them to actual studies instead of relying on vague phrases. We include research studies that support their ideas but also studies that contradict them.