By Katrin Prager
We all have different mental models of the environment and the people around us. They help us make sense of what we experience. In a recent project exploring how to improve soil management (PDF 250KB), Michiel Curfs and I used data collected from Spanish farmers and our own experience to develop and compare the mental model of a typical Spanish farmer growing olives with that of a hypothetical scientist. How did their mental models of soil degradation differ? Mainly in terms of understanding the role of ploughing, and the importance of drivers for certain soil management activities. There were only a few areas of overlap: both scientist and farmer were concerned about fire risk and acknowledged weeds. We emphasise the importance of two-way communication, and recommend starting by focusing on areas of overlap and then moving to areas that are different. Without integrating understandings from both mental models, the scientist will carry on making recommendations for reducing soil degradation that the farmer cannot implement or does not find relevant.